Chair of Marketing and Innovation • The University of Passau

Head of Chair

Prof. Dr. Jan H. Schumann is the holder of the Chair of Marketing and Innovation since 2012. His main research interests cover topics in the areas of online marketing, management of customer relations and service pricing.

Teaching

Studentsare provided with a wide range of introductory and advanced courses. We focus on a well-founded quantitative and qualitative methodological education to ensure a challenging preparation for a professional career in practice and research.

Research

We carry out research projects in cooperation with firms as well as national and international research partners. Our research focuses on topics with high management and scientific relevance.

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AWARDS

06/2020 Journal of Service Research Best Reviewer Award 2019
07/2019 Emerging Service Scholar Award der AMA SERVSIG
awarded to Prof. Dr. Schumann during the Frontiers in Service-Conference, Singapore

07/2019 Journal of Service Research „Best Article“ Award Finalist

More Awards

NEW PUBLICATIONS

Journal of the Academy of Marketing Science (VHB3: A):
You want to sell this to me twice!? How perceptions of betrayal may undermine internal product upgrades.

Industrial Marketing Management (VHB3: B):
Understanding intra- and interorganizational paradoxes inhibiting data access in digital servitization.

Industrial Marketing Management (VHB3: B):
Driving or driven by others? A dynamic perspective on how data-driven start-ups strategize across different network roles in digitalized business networks.

More Publications

OUR CONTACT DETAILS

Office

Natalie Fesl
Tel.: +49 851 509-2421
Fax: +49 851 509-2422
E-Mail: sekretariat.schumann@uni-passau.de

Office hours

Mon. 13:00 – 15:00 pm.
Tue. 09:00 – 11:00 am.
Wed. 13:00 – 15:00 pm.
Thr. 09:00 – 11:00 am.