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Chair of Marketing and Innovation
Chair of Marketing and Innovation

Nour O. Mohamed, M.Sc.

Nour O. Mohamed, M.Sc.
Nour O. Mohamed, M.Sc.
Room 004 (WIWI)
Innstraße 27
94032 Passau
Phone: +49(0)851/5092425
nour.mohamed@uni-passau.de

Office hours: By appointment only (please contact me via email)

Research Focus

  • Customer Orientation
  • Innovation Management
  • Marketing in Startups and SMEs

Education

General Management Studies with focus on entrepreneurship and innovation technology at the German University in Cairo, Cairo, Egypt

Professional Experience

  • Teaching and research assistant at the German University in Cairo, Cairo Egypt
  • Startup consultant and business advisor, global

Conferences and other research contributions

Mohamed, N. & Schumann, J. H. (2024). An Exploration of Indirect Customer Orientation in Multi-Sided Digital Platforms. 10th Conference of the Bavarian Service Research Cluster, Augsburg, Germany, 18.07.2024-19.07.2024.

Mohamed, N. O. & Schumann, J. H. (2023). Customer Orientation in Digital Platform Ecosystems. 9th Conference of the Bavarian Service Research Cluster, Ingolstadt, Germany, 03.11.2023. (online)

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