In the summer term 2026, the Chair of Strategic Management, Innovation, and Entrepreneurship offers once again the bachelor seminar "Strategic Sensitivity and Digitalization".
In this seminar taught in English, students get familiar with the concept of strategic sensitivity and recent developments in digitalization. After the course, they will be able to apply theories and methods of strategic management, innovation and entrepreneurship research, communication research as well as leadership research to solve digital challenges strategically, to develop own digital business models, and to communicate them successfully. Furthermore, students will train their presentation skills by pitching their own innovations to an expert panel.
This seminar is for all bachelor students studying "Business Administration and Economics" (B.Sc. BAE), "Kulturwirtschaft" (B.A. ICBS), "Wirtschaftsinformatik" (B.Sc. WI) und "Bachelor Digital Transformation in Business and Society" (B.Sc. DTBS), as well as those who participate in the "Entrepreneurial Pathfinder"-Certificate.
Interested?
You can apply for the seminar until January 19, 2026, 23:59h. For further information regarding the seminar and application process, please, consult the seminar website. If you have any questions, please, do not hesitate to contact Mr. Moritz Maier (moritz.maier@uni-passau.de).
