Chair of Marketing and Innovation
Chair of Marketing and Innovation

Prof. Dr. Jan H. Schumann is the holder of the Chair of Marketing and Innovation since 2012. His main research interests cover topics in the areas of online marketing, technology and innovation marketing, management of customer relations, international marketing, and service pricing.

Students are provided with a wide range of introductory and advanced courses. We focus on a well-founded quantitative and qualitative methodological education to ensure a challenging preparation for a professional career in practice and research

We carry out research projects in cooperation with firms as well as national and international research partners. Our research focuses on topics with high management and scientific relevance.


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  • 07/2019 Emerging Service Scholar Award der AMA SERVSIG
    awarded to Prof. Dr. Schumann during the Frontiers in Service-Conference, Singapore
  • 07/2019 Journal of Service Research „Best Article“ Award Finalist
  • 05/2017 Finalist for best IJRM Paper in 2016



Tel.:  +49 851 509-2421
Fax:  +49 851 509-2422

Office hours

Monday to Thursday 8:00 - 12:00, Friday 8:00 - 11:00